Socialcohol Media – for #Beer, #Wine and #Liquor lovers
Tagging along with previous analysis of social media Tribes and Influencers (here, here and there), we looked this time at the socialcohol ecosystem
.
Even if the wine & alcohol industry is highly restricted and social media has its set of challenges, matters like beer, wine and liquor generate quite a bit of conversations from the virtual streets.
Here, we pulled 200 influencers from our existing communities of English speaking influencers (~1500 for wine, ~1000 for beers and ~500 for liquor) to create our own cocktail of the tops.
Who’s who (i.e: the top 20):
| Url | Title | Beer, Wine or Liquor? |
| http://www.brookstonbeerbulletin.com | Brookston Beer Bulletin | Jay R. Brooks on Beer | Beer |
| http://www.goodgrape.com | Good Grape: A Wine Blog Manifesto | Wine |
| http://www.alcademics.com | Alcademics.com | Liquor |
| http://thepour.blogs.nytimes.com | News on Food, Wine, Restaurants and Recipes – Diner’s Journal Blog – NYTimes.com | Wine |
| http://lewbryson.blogspot.com | Seen Through a Glass | Beer |
| http://www.pencilandspoon.com | Pencil and Spoon | Beer |
| http://thebeernut.blogspot.com | The Beer Nut | Beer |
| http://www.catavino.net | Catavino | Spanish wine, Portuguese wine, and a whole lot more | Wine |
| http://www.artofdrink.com | Art of Drink :: Exploring the World of Drinks | Liquor |
| http://www.drinkwiththewench.com | Drink With The Wench | Drinking through the world, one beer at a time. | Beer |
| http://www.winespectator.com | Wine Spectator Home | Wine Spectator | Wine |
| http://www.mutineermagazine.com | Mutineer Magazine | Wine |
| http://www.tradertiki.com | Trader Tiki’s Exotic Syrups, Bitters and Spirits | Liquor |
| http://www.rumdood.com | RumDood.com — Rum, Cocktails, & Mixology | Liquor |
| http://www.alawine.com | AlaWine.com: Super Award Winning Wines | Wine |
| http://goodwineunder20.blogspot.com | Good Wine Under $20 | Wine |
| http://www.wannabewino.com | Wannabe Wino Wine Blog | Wine |
| http://www.killingtime.com/Pegu | The Pegu Blog | Liquor |
| http://wildwallawallawinewoman.blogspot.com | Through The Walla Walla Grape Vine™ | Wine |
| http://www.palatepress.com | PALATE PRESS | Wine |
Network map: Green=Beer, Red=Wine, Blue=Liquor.
All 3 communities stay separate though they are quite interconnected with each other. It’s interesting to observe that the ‘whiskey influencers’ (purple) act as a bridge between the 3.
Where are they (US only):
Beer (left): Higher density in the mid-west/colorado compared to wine and liquor. Colorado is a major beer state.
Wine (right): Along the coasts, low density in the midwest/mountain states. It mimics the producer/consumer paradigm for wine.
Liquor (bottom): Along the coasts in urban locations. May be an influence of the night life difference between cities and countryside.
Trackbacks
- SideBlog: A Map of Blog Influencers In Booze And How They Interact | The Pegu Blog
- eCairn Says I’m Influential. Am I? | The Pegu Blog
- Things I don?t Understand No. 5150 - Food and Wine Gourmet Source
- Food and Wine Online Source » Post Topic » Things I don?t Understand No. 5150
- Things I don?t Understand No. 5150 | imeldakohler
- Things I don?t Understand No. 5150 | Claudette Ortiz
- Things I don?t Understand No. 5150 | Carolcreach's Blog
- Things I don?t Understand No. 5150 | Music News
- Things I don?t Understand No. 5150 | joeyscomber
- Wine and the Thinking Hat (Or Six of them?) | UFC Warrior
- Wine and the Thinking Hat (Or Six of them?) | Music News
- Wine and the Thinking Hat (Or Six of them?)
- Wine and the Thinking Hat (Or Six of them?) | Wine Drinking Site
- Wine and the Thinking Hat (Or Six of them?) | Singapore Catering. Catering Singapore. Catering Companies
- Wine and the Thinking Hat (Or Six of them?) « jonsonvaret
- Wine and the Thinking Hat (Or Six of them?) | Claudette Ortiz
- Wine and the Thinking Hat (Or Six of them?) « miloladner




Great stuff. I am someone in the wine community currently trying to do more research on this exact thing. Can you point me to a post that describes how this was created? Interesting stuff, would love to talk more abou it.
Cheers,
Thanks for the study, this is actually pretty interesting… whiskey bridging the gap, eh?
Lucky number 13! (or three, if we just include liquor). I can dig it.
Very interesting information. The images are a great way to show market demand. This would have been priceless information to companies in the 80s and 90s. It’s amazing how easy it is to acquire the information we need these days. A report like this would have cost thousands to recreate in the 80s.
Great information! Those graphics really help to reiterate your point. Looks like just about everyone loves a good single malt scotch whiskey!
Thanks for the study, this is actually pretty interesting…
Great blog, this is really helpful to those who are in wine industry. Business is more easy with this reference. This site is very informative for a person like me. Hope to read more stuffs and i do hope you give us more websites for reference.