Nov 08 : Top 150 Social Media Marketing Blogs

1. 
   November 7, 2008

   Peter Kim permalink

   Hey! Would love to hear more about your algorithm…I’m a big fan of measurement. Any chance of learning more about your approach?

   Reply
2. 
   November 7, 2008

   Ryan Stephens permalink

   Very interesting list. Judging from the names at the top it appears to be pretty valid. I am looking forward to familiarzing myself with some of the other social blogs towards the middle-bottom of the list, and hopefully my blog will show up on this radar in the not-so-distant feature.

   Thanks for sharing this very comprehensive list!

   Best Wishes!

   Reply
3. 
   November 7, 2008

   Lee Hopkins permalink

   Interesting list. Some weren’t surprises, but some blogs I thought would be there aren’t. B&T rated Paull Young, Laurel Papworth and myself as influential here in Australia, but only Paull seems to be on this list.

   See http://activemagazine.smedia.com.au/ActiveMagazine/getBook.asp?Path=BTN/2008/10/07&ReaderStyle=DefaultPP&BookCollection=BTN
   …and click to page 36

   I’m interested, like Peter, to know your algorithm.

   Cheers!

   Reply
4. 
   November 7, 2008

   ecairn permalink

   @ Peter, our approach is quite simple.
   1- we focus on building comprehensive lists using a relevance formula that mix topic and topology relevance.

   As soon as you get 50ish blogs that represent your target, the system learns and propose relevant blogs. To give you an idea, we have build a list of 4000+ blogs on Food, 400+ on Wine, 600+ on Computing Security in a few days. My favorite is a list of 200+ blogs on Premier League soccer

   2- we count interconnections within the list (blogroll and direct connections) and derive an influence score.

   The algorithm is still in beta and we’re improving it as we speak. We’re also doing research on community relevance (not topic relevance – patent pending) that we will introduce step by step in the coming months.

   @ Ryan, thanks for the feedback and good luck!

   Reply
5. 
   November 7, 2008

   ecairn permalink

   @ Lee, I checked our list – which again represent OUR view, and may be biaised.
   Your blog is 174, Laurel’s one is 309. May be we should publish the top 1000 ?
   (our own score will be so low that it wouldn’t be good press for us)

   Reply
6. 
   November 7, 2008

   Lolly permalink

   Hi there,

   Thanks for organising the list – I am thrilled to be part of that list! Would be really nice to know what kind of algorithm you use… we’re currently having a big debate in the office on how to measure influence…

   Reply
7. 
   November 7, 2008

   C.B. Whittemore permalink

   What a fascinating list and cross-section of marketing blogs! I like the social marketing angle and look forward to seeing the algorithm and concept evolve. Thank you for including Flooring The Consumer.

   Reply
8. 
   November 7, 2008

   Connie Reece permalink

   I’m honored to be included on this list at #63, and really pleased that I’ve had the opportunity to meet quite a few of these bloggers in person. Like everyone else, I’d like to know more about the algorithm. Thanks for the work you are doing on this and your willingness to interact in the comments.

   Reply
9. 
   November 7, 2008

   Jessica Gottlieb permalink

   Now I’ll fill up my reader.

   It’s good to know who is considered a leader, not necessarily to emulate, but becuase my niche can start feeling narrow and I forget there are bloggers who don’t have a potty mouth.

   Reply
10. 
    November 7, 2008

    Chris Miller permalink

    Bizarre question, but can you dump the RSS for these also so we could make a nice folder in our readers? That was be a great tool

    Reply
11. 
    November 7, 2008

    Brian Clark permalink

    Copyblogger is all about social media marketing (we just happen to advocate actually selling stuff) and is #4 on AdAge…

    But doesn’t make this list at all? Wow.

    Reply
12. 
    November 7, 2008

    Daniel Richard permalink

    Goodness! Looks like there’s more blogs to read today.

    Reply
13. 
    November 7, 2008

    tyler permalink

    i’m surprised mashable.com didn’t make the list. i know they’re not “how to use social media for marketing purposes” but their influence on social media is undeniable. right? am i missing something?

    Reply
14. 
    November 7, 2008

    Lee Odden permalink

    Thank you for including toprankblog in the list! Also, for putting the list together – it’s a great resource. We’ll put together a Custom Google search engine using these sites.

    BTW, you have us listed as “TopRanked”. Could you change that to our name or my name? TopRank Online Marketing or Lee Odden.

    Thanks again!

    Reply
15. 
    November 7, 2008

    Beth Kanter permalink

    I’m thrilled, shocked, and floored to be on the list at #44 — feels good that someone who writes about social change and nonprofits is on this list. A shout out others who write about this — Connie Reece and Canuckflack.

    Reply
16. 
    November 7, 2008

    ecairn permalink

    @Brian, we know copyblogger, we’ve a similar list on blogging and you’re close to the top. we tried to focus on “social media marketing” for this list; on the other end, we have problogger in the list. We’ll correct that.

    @tyler, same comment, our perception is that mashable is “general 2.0″ more than “social media marketing”, we left venturebeat more to get a reference versus the adage list. we’ll try to be better next time.

    @Lee we will fix it. Thanks

    @ all, thanks for your comments. again this is beta and we are striving to improve the list. your comments help us a lot.

    Reply
17. 
    November 7, 2008

    Becky Carroll permalink

    Thank you very much for pulling this together, and I am thrilled that Customers Rock! appears on it at 141. Could you please update the blog’s address to be http://www.customersrock.net, as I moved from the wordpress.com domain a few months ago.

    Thank you, and I look forward to hearing more about this.

    You rock!

    Reply
18. 
    November 7, 2008

    chrisbrogan permalink

    I didn’t read everything above me. Just glanced, but I have to tell you that I want to know more about the way it computes. I’m thrilled to be #1, and thanks.

    But tell me what makes you decide this? How?

    Reply
19. 
    November 7, 2008

    Doug Haslam permalink

    Wow, honored to be on the list (#149 with a bullet!) On a personal note, it is gratifying to see the blog listed. My Twitter stream gets more attention, deservedly so, but it’s all part of the package.

    What I like best about these lists is not rankings or pecking order, but finding new blogs to read and people to get ideas from

    Reply
20. 
    November 7, 2008

    Jake Matthews permalink

    very neat. how about the top 200 or 300?

    Reply
21. 
    November 7, 2008

    Kami Huyse permalink

    Interesting. The interconnectedness of the blogs is an interesting take. Are you looking at any other part of the social footprint? Is it completely link based?

    I love Lifehacker, but is it Social Media Marketing?

    Reply
22. 
    November 7, 2008

    tyler permalink

    ecairn – that makes sense, now. it’s a great list, though – thanks for pulling it together!

    Reply
23. 
    November 7, 2008

    MariaD permalink

    Thank you for your tool. Looks like people play several “games” with it:

    - “Find yourself on the list” – which some people can’t, not being in the top 150. Maybe when you write the front end to it (which I assume you will at some point?) you can allow people to type in their blog and get a ranking, no matter how low, together with the list, and if their blog’s not on the list yet, send your bot to it

    - “Compare to other lists and discuss algorithms” – I don’t know how the front end to this may look like, unless you want to make your algorithm transparent partially and have people add suggestions to it. Many people are curious about your algorithm, it seems. I know I am!

    - “Make a list for my pet blogging topic, please” – are you going to invite people to make those “initial fifty” lists somehow for their suggested topics, to initiate other lists?

    - “Custom Google search using a top X list for Y topic” – sounds promising, if a bit dangerous for producing bottlenecks.

    Reply
24. 
    November 7, 2008

    bg permalink

    Happy to be on any list. (Except for government watch lists.) Thanks for the include.

    Reply
25. 
    November 9, 2008

    Sue permalink

    This is an excellent list, but I would suggest that it is a “social media marketing” list, not a “social marketing” list. “Social marketing is the application of marketing technologies developed in the commercial sector to the solution of social problems where the bottom line is behavior change.” [Alan Andreasen, Marketing Social Change]. It is important that we remember the difference and respect the existing field while moving forward with new tools available through social media.

    Reply
26. 
    November 10, 2008

    Allen permalink

    Sue – I would argue this is just a haphazard list of blogs – when did lifehacker or searchengineland become social marketing blogs (or social media marketing). Scoble isn’t a social marketer, he’s a tech blogger – there’s a difference. I could easily argue at least 50% of the list don’t belong there.

    Reply
27. 
    November 10, 2008

    Lisa permalink

    Not bad, a good tool that helps us to gain traffics

    Reply
28. 
    November 10, 2008

    Brendan Cooper permalink

    OK, nice list, but I think we really do need more insight into your measurement system here. It’s pretty easy to compile a list of 4000+ blogs on Food, 400+ on Wine, 600+ on Computing Security, etc. It seems you’ve got some sort of automation going down etc, which is cool, but if it isn’t proprietary then how about telling us how you’re doing this? Would be very interesting.

    Reply
29. 
    November 10, 2008

    Kashif Mehmood permalink

    here is another Social Bookmarking Website for yours.

    URL: http://www.submyt.com

    Reply
30. 
    November 10, 2008

    Adam Singer permalink

    nice, although your algorithm definitely is missing some big ones

    Reply
31. 
    November 10, 2008

    ecairn permalink

    @adam,
    We’d be happy to know which ones are missing.

    Reply
32. 
    November 10, 2008

    Geoff Livingston permalink

    We wouldn’t mind throwing the Buzz Bin (www.livingstonbuzz.com) into the mix.

    Reply
33. 
    November 10, 2008

    ecairn permalink

    @Geoff, you touch on our first corner case . You’re actually 29nd on the list and I will correct it.
    Normally we’re tracking at the “highest level” and here we were tracking your /blog url . I need to investigate.

    Sorry for that.

    Reply
34. 
    November 11, 2008

    Krishna De permalink

    Thanks for compiling the list. I see you have included blogs outside of the US and wondered how Bizgrowthnews.com which covers social media would rank in your algorithm?

    Reply
35. 
    November 11, 2008

    ecairn permalink

    @Krishna – Sent you an email

    Reply
36. 
    November 11, 2008

    ecairn permalink

    We just published an answer to your questions in a new post:

    http://blog.ecairn.com/2008/11/11/answering-your-questions-on-top-150-social-marketing-blogs/

    Thanking you all for your great comments

    Reply
37. 
    November 12, 2008

    Mike Wagner permalink

    Honored to have made the list…just barely.

    It is a fascinating world of social connections. I’m glad to be a fellow learner with you and your team at eCairn’s.

    Let me know how I might help or encourage you.

    Keep creating…a brand worth raving about,
    Mike

    Reply
38. 
    November 18, 2008

    Francois Gossieaux permalink

    Thank you so much for putting the list together. I am honored to have my blog at #76. If you want to add my name to it that would be great as I am the sole writer on the blog.
    Thank you! Francois

    Reply
39. 
    November 22, 2008

    Sandeep Arora permalink

    Awesome list. Will save me (and everyone ) a lot of time.

    You missed out
    http://www.Bokardo.com
    http://www.viperchill.com (reputation management)

    Sandeep

    Reply
40. 
    November 30, 2008

    Jac Star permalink

    Interesting list, and good to know I’m reading some of the right people.

    Though I wouldn’t be surprised to see a new name on there in next couple of lists – Danny Brown is fast making a name for himself where it counts.

    http://dannybrown.me

    Look forward to seeing updates, make sure I’m following who I should be

    J.

    Reply
41. 
    December 5, 2008

    Hellekin O. Wolf permalink

    The OPML file contains errors.

    25. Jaffe Juice feed is at http://www.jaffejuice.com/atom.xml
    60. CK’s Blog feed is at http://www.ck-blog.com/cks_blog/atom.xml

    131. Transmission Marketing feed is invalid (should set character set to UTF-8 and validate the feed!)
    134. Chris Heuer’s feed is missing (404, too bad for him)

    I wonder how invalid feeds can make it to this list. Maybe clients just don’t bother validating the feeds. Oh, so far so good: if they don’t make it straight, we can provide shitty blogging software, after all, only the content matters (as opposed to data).

    Nice work though. Thank you eCairn.

    Reply
42. 
    December 5, 2008

    ecairn permalink

    @Hellekin, Thanks for your comment.

    We (eCairn) just built the list . I’ll send a note to Matt for the OPML fixes.
    By the way, you may consider reading all these blogs… and many more using our social media marketing application.

    Reply
43. 
    December 12, 2008

    Dave Peck permalink

    Wow great list! Now just to get my blog to make the top 150!

    Reply
44. 
    January 2, 2009

    Social Media permalink

    Immersive catalog

    Reply
45. 
    March 1, 2009

    ExploreMyBlog permalink

    That’s really amazing and great list for the people who have interest in Social Media and Social Media Marketing.

    Reply
46. 
    March 2, 2009

    sara p permalink

    awesome list and is quite useful for me. It would have been great if you keep updating them.

    Reply
    • 
      March 2, 2009

      ecairn permalink

      @ sara: thanks for your comment! we have updated the list early February:
      and we plan to do so every other month.

      Reply
47. 
    March 19, 2009

    Andy Lax permalink

    The synergistic power of social media/social marketing can quickly propel a blog to great popularity. The challenge is to use effective traffic-building strategies while building a quality blog — worthy of reading.

    Congratulations to the top 150 bloggers who’ve managed to do this.

    Best Regards,
    Andy Lax

    Reply
48. 
    March 20, 2009

    video conferencing setup permalink

    I enjoyed reading your post; I am running a small website on video conferencing I am a beginner in this business. I don’t know much about it but I am searching around for material that can increase my knowledge

    Reply
49. 
    April 13, 2009

    Dux Marketing permalink

    Hi,

    Thank you for giving the list, it was really a big help!

    I’ll come back often.

    Regards,

    Dux Marketing

    Reply
50. 
    May 10, 2009

    Dede permalink

    Thanks for such a great list. Seth Godin is probably my all time favorite. Everyone need to read his stuff!!!

    Reply
51. 
    December 25, 2009

    pramod permalink

    thanks….for giving useful info….it really helped me……

    Reply
52. 
    January 17, 2010

    Jason Small permalink

    I didn’t see these on your list:

    -TechCrunch.com
    -AllFacebook.com
    -SocialMediaAndTheBigW.com

    Great resources.

    Reply
53. 
    January 22, 2010

    cyberchris permalink

    thats a good blog with interrested informations thank you. greetz chris

    Reply

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